Marketing and Advertising V.P. - An entrepreneur, artist and interior designer with 16 years experience in design and marketing. Paula specializes in conceptual planning, design and coordinating operations and has guided the team through creative directions, conceptualizations and production of effective advertising campaigns for several Electronic Link accounts. She manages potential sales opportunities with Rob D'Aloisio (Sales Director) to include distribution strategies, reseller agreements and product segmentation. She also is a web page designer which merges her design talents with graphics and color theory in attracting new customers.